LinkedIn Workshop Series


Are you ready to learn LinkedIn and what you should be doing on this platform once and for all

In this 3-part workshop, Laura King and Abby Kelsey take you behind the scenes to teach you the specific techniques, strategies, and scripts that will help make LinkedIn easy, rather than overwhelming.

Each session will be interactive, engaging, and will walk you through all the steps you need to unlock the power of LinkedIn. Plus, we will have plenty of time for Q&A to dive into your specific questions.

  • Workshop 1: Establishing Your Brand
  • Workshop 2: Building Authentic Thought Leadership + Content Strategy
  • Workshop 3: Relationship Building + Activating & Engaging Your Network

Oct 7, 14, and 21  ***Virtual Workshop*** 12.00pm – 1.00 pm

Scroll down to the description and workshop detail tab to read more about this upcoming 3-part workshop!

6 in stock



Can you really put the power of LinkedIn to work in your business once and for all?

Can you really build a bigger presence than you have today?

Can you really create stronger connections online?

Can you really enjoy a deeper, more profitable relationship with people that will matter the most?

YES, you can!

In this 3-part workshop, Laura King and Abby Kelsey take you behind the scenes to teach you the specific techniques and strategies to make LinkedIn a valuable and meaningful tool. If you’re ready to start not only using but also understanding LinkedIn to enhance your personal brand, build authentic thought leadership, and take meaningful steps to activate your network, then this is for you! 

Full workshop details and session breakdown on the WORKSHOP DETAILS tab above.

Workshop Notes:

  • By registering, you are signing up for all 3 workshops (Oct 7th, 14th, and 21st)
  • If you are reading this after these dates – still sign up and receive all 3 hours of our private training 
  • BONUS cheat sheets, presentation materials & options for 1:1 coaching — we want you to be the hero in your organization and teach YOUR staff or clients this material (they will thank you later)



Our workshop series powered by Lake One. Visit them here.


Meet The Presenters

Abby Kelsey – Social Media Strategist at SPS Commerce

Abby Kelsey is a social media strategist for SPS Commerce. She trains executives and thought leaders how to use social media to amplify their brand and their message. She has been the person behind the brands of several well-known CEOs, sales leaders, marketing leaders, and business owners.

Abby’s background in digital and traditional marketing, public relations, and emerging media provides her with a thorough understanding of how to successfully implement digital marketing in order to increase brand awareness, generate leads, drive traffic, and showcase ROI for a business. 

Linkedin Profile

Laura King – Executive Recruiter at Cor Talent and Founder at Marketers’ Community

Laura King is a passionate, award-winning executive recruiter, business developer, people lover, marketer & proud mom to four young boys. Yes, she does a lot of things. Laura works at CorTalent as an Executive Recruiter where she matches talent with opportunities. Laura also runs the Marketers’ Community which is an organization she created in 2018 to bring more like-minded marketing leaders together via events, workshops, and roundtables. Laura’s infectious energy and dedication to personal and professional development spills over to all that spend time with her. 

Laura has built her LinkedIn brand over the years. Her brand and interactions on LinkedIn served her well when she came back from maternity leave in March 2020. Laura secured new business online at a time where she had little to no expectations of “selling”. Additionally, Laura will tell you exactly what gets her to engage with people based on what they do (or don’t do) on LinkedIn. 

Linkedin Profile

Workshop Details

October 7: Establishing Your Brand 

  • Optimizing Your Profile For Your Purpose
  • Visually Branding Your Profile
  • Creating a Profile That Drives Action
  • How to Show Up at the Top
  • Unlocking the Not so Commonly Known Tips

October 14: Building Authentic Thought Leadership + Content Strategy 

  • How To Authentically Start Bringing Value To Your Network
  • Learn How The LinkedIn Algorithm Works
  • Understanding Content Creation Options
  • How To Develop Your Own Content Strategy
  • Posting Best Practice To Increase Reach and Drive Success

October 21: Relationship Building + Activating & Engaging Your Network 

  • Pro Tips For Putting The Power of LinkedIn Search To Use
  • How To Efficiently & Effectively Grow Your Network. (Hint: it’s not by sending 100 connection requests a day with a pitch)
  • How To Measure Your Personal Results


Event Details

Date: October 07, 2020

Start time: 12:00 p.m. CDT

End time: 01:00 p.m. CDT

Venue: Virtual Via Zoom