As marketers, we spend our time and resources developing and optimizing connection plans to target the audience we feel will be best suited for our offer – whether it be services or products. But what media is deemed a source of trust by leaders and consumers?
In this Real Talk Conversation, we want to foster discussion with one another about what mediums we as marketers and consumers gravitate toward when we are in a state of need or want. We will use a panel discussion of leaders from different generations to help catalyze our thinking and offer unique perspectives on the mediums they see as “sources of trust.” Does a leader of the Boomer generation find Tik Tok a relevant channel? Does a member of the Millennial cohort consider an Op-Ed or a standard 30-sec commercial as a motivating medium?
Let this be a catalyst for our collective discussion together as we meet and mingle and form new relationships.
The amazing lineup of panelist include:
- Nancy Korsah, CEO of Black Business Enterprises LLC
- Krista Carroll, Co-Founder, and CEO of Latitude
- Khalique Rogers, Founder of Good Riddance consulting
- Aaron Eggert, Founder + Chief Vision Officer, Coalition9
- Phil Johnson, Former Chief Operating Officer, Colle McVoy
- Moderator: David Denham
Event Venue (you’re definitely going to want to see this space): https://lat.co/northhouse
Admission Includes networking, appetizers, and 2 drink tickets.
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